The expression ‘time is money’ tends to be overused covering any number of business scenarios. However, if you are a private bookie trying to successfully run and manage your own independent sportsbook, this concept is especially relevant given the nature of the sports betting industry.
Sports bettors are always looking for an edge against any venue booking their bets. Timing is often an issue since betting lines are always in a state of flux. Some point spreads, total lines and moneyline odds may hold steady leading up to the start of a game, but chances are they are going to move slightly one way or the other when the last-minute betting money comes pouring in.
As a private bookie working with a fairly finite customer base, your personal level of volatility is not going to be has high as the biggest online sportsbooks in the sports betting industry. However, that does not mean that a few late bets all leaning the same way cannot unexpectedly throw things out of balance.
There are a number of important features and benefits tied to the Price Per Head site you employ for your online sports betting software solutions. Some are more important than others, but any business tool that helps you stay way out in front of the daily betting action coming in should occupy a primary spot in your bookie business tool box.
As part of the weekly price per head service fee you pay for each of your active sports betting customers, you should always have the ability to easily and quickly set or move your own betting lines. What is going on at the big online books ahead of tonight’s big NBA showdown may or may not impact what is going on with your betting customers. Most recreational bettors will lean towards favorites betting the side and the OVER betting the total line in high-profile games. However, that does not guarantee that bulk of your betting base will also lean that way.
You need to be concerned with any negative exposure that you might be facing as a result of how your customer base is betting a big game. The only way that you are going to know exactly what is going on is with fast and easy access to real time sports betting analytics. Sometimes moving the line up or down will not change things enough to reduce your personal financial liability. Sometimes, the only logical solution is to rely on your Pay Per Head layoff account to reduce this risk.
Whatever the case may be, it is always far easier to take advantage of an opportunity ahead of time as opposed to playing the roll of fireman when the action gets far too hot. Real time analytics is real information that can paint a highly accurate picture of any situation as it unfolds. It is your job as the business owner to access the proper information needed to run your bookie operation. However, it is the job of your PPH service to offer the right bookie solutions, including real time business reports covering every aspect of that operation.
Real Bookies – Turnkey sports betting website
The big picture is one thing, but breaking things down on an account by account basis is equally important when it comes to real time business analytics. As a private bookie, it is your prerogative to incorporate specific betting and credit limits into each of your betting customer’s individual account profile. Controlling things upfront is a whole lot easier than trying to resolve an issue after the fact. The ability to adjust these limits in real time is another important tool in that Pay Per Head bookie business box.